Digitization in sales
Digitization in Sales – S & P Seminar – Product-No. G11 – The future of sales – now exploit potential
- Digitization is a key strategic issue
- Business model and organization will change as a result of digitization
- Personnel and leadership development plays a key role in digitization
- Make a digital organization productive – what does it matter?
Also visit our information blog on Sales 4.0 – What is important?
Target group – digitization in sales
> Entrepreneurs, owners, managing directors, board members, authorized signatories, sales managers
Sales Manager, Sales Engineer, Sales Manager, Key Account Manager;
Your benefit – digitalization in sales
> Industry 4.0 calls for a rethink in B2B sales
> Successful digitization of sales processes
> 5 steps to digital sales
Industry 4.0 calls for a rethink in B2B sales
> Simple, fast and convenient: how has digitization changed the buying process?
> Opportunity Digitalisation: How can sales and distribution best benefit from digitization?
> Communication 4.0: Addressing customers with the right communication channels in digital sales
> Digital division of tasks: key contracts and target agreements for marketing and sales
The participants receive the following S & P products for direct implementation in practice:
+ S & P Tool Design a digital business model
+ S & P Guide: Agile Project Management with the Google Sprint
Successful digitization of sales processes
> Online research: How is digitization changing customer identification, analysis and customer evaluation?
> Digitally increase customer contact: What do newsletters, blog posts and tweets do?
> Individual customer information: provide product information online, FAQ lists, video tutorials, online and email support
> Industry examples: digital distribution in plant engineering, wholesale, construction, logistics and service providers
In 5 steps to digital sales – digitization in sales
> Search Engine Optimization (SEO): Will your own company be found on Google?
> Digital Sales Support: Sales App? B2B Webshop? Digital catalog?
> Rethinking Information for Customers: Webinars, Downloads, YouTube Videos, Virtual Reality Offers and Simulators
> Social CRM: Discover, analyze, address and monitor customers in XING and Linkedin
Case studies and training
+ S & P Check: Online sales with social media
Your contact person – digitization in sales
Do you have any questions about our Seminar Digitization in Sales (S & P)? You need technical advice or would like to register? Our contact person is available to help and advice.
Department of Continuing Education
Telephone: +49 89 452 429 70 – 100
Fax: +49 89 452 429 70 – 299